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Friday, January 6, 2023

Ram 1500 Revolution Concept debuts at CES

PLUS: VW reveals Model 3 fighter, BMW shows off cyberpunk concept, and more CES debuts.

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Friday, January 06, 2023
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What The Auto Industry Outlook Means For Service

What we’ve seen in the automotive industry in the last year and longer is supply chain hurdles slowing the ability to get new cars on lots, and thus demand outpacing new car supply. 

 
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Prepare For Every Possible Purchase Path

Consumer expectations and shopping behaviors have changed. Today, each consumer chooses their own, unique path to vehicle purchase and they expect personalization every step of the way.

 
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Do You Know Who Today’s In-Market Car Shoppers Are and What They Want?

Do You Know Who Today’s In-Market Car Shoppers Are and What They Want?

Do you know who today’s in-market car shoppers are and what they want? Or more importantly what they don’t want? By getting a closer look at their personas, you’ll discover how to effectively market to them and capture their attention.

 
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Break Bad Sales Habits, Close More Deals: A Manager’s Guide

Most dealerships today understand that technology can help them provide a better customer experience and close more deals. But many are challenged by employees who are reluctant to change with technology, and, as a result, aren’t fully utilizing their tools.   

 

 
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