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Friday, February 14, 2025 |
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VW, Hyundai-Kia and Mercedes are among the most exposed companies if President Trump imposes higher tariffs on cars they export to the U.S. |
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Advertisement | | Automotive marketing evolves rapidly, making finding new customers and keeping loyal ones complicated. Today's personalized consumer journeys mandate intelligent planning and management. The Experian Marketing Engine™ offers data-driven solutions that help auto marketers develop and measure effective marketing campaigns—all backed by Experian's trusted data and dedicated automotive team.
Better Marketing Starts Here. | | |
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In today's fast-paced automotive industry, complexity has become the new normal. And as retailing becomes more complex, dealers must find ways to be faster and more efficient. |
| In today's fast-paced automotive industry, complexity has become the new normal. And as retailing becomes more complex, dealers must find ways to be faster and more efficient. |
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Auto dealerships must navigate complex workplace safety regulations, and OSHA compliance is essential to avoid costly violations. KPA's OSHA Top 5 for Dealers eBook reveals the most common infractions and provides expert strategies to enhance safety and reduce risk. |
| Auto dealerships must navigate complex workplace safety regulations, and OSHA compliance is essential to avoid costly violations. KPA's OSHA Top 5 for Dealers eBook reveals the most common infractions and provides expert strategies to enhance safety and reduce risk. |
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| States that President Donald Trump won in November are most at risk of losing planned jobs and investments as U.S. EV policy changes. CDK accuses rival Tekion of an illegal hacking campaign. Plus, Jay Ku, chief revenue officer for TrueCar, talks about new products designed to send more customers to dealership partners' websites. |
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After NADA 2025, host Emma Hancock speaks with Experian's VP of Product Management, Erik Hjermstad. He reveals how dealers can leverage data-driven insights to refine marketing strategies, improve customer retention, and gain a competitive edge in 2025. |
| After NADA 2025, host Emma Hancock speaks with Experian's VP of Product Management, Erik Hjermstad. He reveals how dealers can leverage data-driven insights to refine marketing strategies, improve customer retention, and gain a competitive edge in 2025. |
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| Subscribe and save today to discover the latest news, insights & analysis needed to navigate the automotive industry. |
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