expr:content='data:blog.isMobile ? "width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0" : "width=1100"' name='viewport'/> Bisa Nitip Bisa Dititp: Understand the industry shift from vehicle-centric to customer-centric

Friday, September 2, 2022

Understand the industry shift from vehicle-centric to customer-centric

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Automotive News Canada

THU, SEP 8 • 1:00 PM EDT
Live Webinar | Register Now

CONNECTED VEHICLES OFFER NEW OPPORTUNITIES FOR OEMS & DEALERS


PRESENTED BY:

REGISTER NOW

The future of the automotive industry has changed, transforming traditional car companies into mobility companies. The value of connectivity is continuously growing to include the vehicle, driver, passenger, dealer and OEM.

In this webinar, you'll hear from industry experts at Salesforce, including Vala Afshar, chief digital evangelist; and Scott Mattoon, director and industry advisor automotive. Komal Balakrishnan, associate partner at IBM, and Luis Natal, partner industrial auto sector at IBM, also will join them to provide keen insights into the mobility transformation, the changing direct-to-consumer interactions, automation and the experiences per mile (EPM) index.

BY ATTENDING THIS WEBINAR, YOU'LL UNDERSTAND:

  • The industry shift from vehicle-centric to customer-centric.
  • How connectivity enables direct-to-consumer interactions.
  • How the vehicle will become a marketplace.

 

Speakers:

Vala Afshar

Chief Digital Evangelist
Salesforce

Scott Mattoon

Director, Industry Advisor - Manufacturing & Automotive
Salesforce

Komal Balakrishnan

Associate Partner
IBM

Luis Natal

Partner, IBM Industrial and Automotive Sector
IBM

Tim Dimopoulos

Publisher
Automotive News Canada
MODERATOR

 
 
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